Your right to cancel

Last updated: October 2026

1. When you can cancel

As a consumer you can, in most cases, cancel a purchase from My Life Tales within 14 days without giving a reason. This page explains which products this applies to, how to do it and what happens next.

The book we make for you is personalised: it is printed to measure and to your specifications, with your stories and photos. There is no right to cancel such a product once production has started. You will find this below under the exceptions.

2. Cancellation period

You have the right to cancel this contract within 14 days without giving any reason. For the service (the recording platform and writing up the stories) and for digital content, the cancellation period ends 14 days after the day the contract is entered into. For products we send you physically, such as conversation cards, it ends 14 days after the day on which you, or a third party other than the carrier indicated by you, acquire physical possession of the last product.

To exercise the right to cancel, you must inform us (Akemy, Keizersgracht 452, Amsterdam, info@mylifetales.com) of your decision to cancel this contract by a clear statement, for example a letter sent by post or an email. You may use the model cancellation form at the bottom of this page, but it is not obligatory.

To meet the cancellation deadline, it is sufficient for you to send your communication concerning your exercise of the right to cancel before the cancellation period has expired.

3. Effects of cancellation

If you cancel this contract, we will reimburse to you all payments received from you, including the costs of standard delivery, without undue delay and not later than 14 days after the day on which we are informed of your decision to cancel. We will make the reimbursement using the same means of payment as you used for the initial transaction, unless you have expressly agreed otherwise; in any event, you will not incur any fees as a result of the reimbursement.

If you have received a physical product, please send it back to Keizersgracht 452, Amsterdam without undue delay and in any event not later than 14 days from the day on which you tell us about your cancellation. We may withhold reimbursement until we have received the product back or you have supplied evidence of having sent it back, whichever is the earliest. We will bear the cost of returning the product. You are only liable for any diminished value of the product resulting from handling other than what is necessary to establish its nature, characteristics and functioning.

If you asked us to begin the service during the cancellation period, you shall pay us an amount which is in proportion to what has been provided until you have told us of your cancellation, in comparison with the full coverage of the contract.

4. Exceptions

The printed book, extra copies of it and the Story Frame are made to measure and to your specifications, with your stories and photos. Under regulation 28(1)(b) of the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013, there is no right to cancel such products once production has started. Before we print, we ask you to approve the book.

For digital content not supplied on a tangible medium, such as the e-book, the right to cancel ends once we have begun supplying it, if you gave your express consent to this beforehand and acknowledged that you would lose your right to cancel.

For a service, the right to cancel ends once the service has been fully performed, if we began with your express consent and you acknowledged that you would lose your right to cancel once the service had been fully performed.

5. Our money-back guarantee

On top of your statutory rights, we offer a 30-day money-back guarantee on the service, from the moment of purchase. If you are not satisfied, contact us within that period at info@mylifetales.com and we will find a suitable solution or refund together.

6. A damaged book or a mistake

If a delivered book is damaged or contains a mistake on our part, we will of course put it right free of charge. This is separate from the right to cancel: your statutory rights for faulty goods always apply.

Model cancellation form

(Complete and return this form only if you wish to withdraw from the contract)

  • – To: Akemy, Keizersgracht 452, Amsterdam, info@mylifetales.com
  • – I/We [*] hereby give notice that I/We [*] cancel my/our [*] contract of sale of the following goods [*]/for the supply of the following service [*],
  • – Ordered on [*]/received on [*],
  • – Name of consumer(s),
  • – Address of consumer(s),
  • – Signature of consumer(s) (only if this form is notified on paper),
  • – Date

[*] Delete as appropriate.

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